How Would You Sell A Company?

Would you send an email to previous customers? Please see the email below that I just received - I bought one of these widgets roughly 3 years ago for about £5. Nice widget it is too.


Dear Sir/ Madam,

As a previous customer of smartwrap.co.uk, I thought you might be interested to know that the business is currently up for sale.

Since I have been in ownership of smartwrap.co.uk (April 2005), the business has seen impressive growth in both the retail and wholesale (bulk buy) sectors – the latter of which was entirely unexplored by the previous owner. I believe that there is a great deal of potential for further growth in both sides of the business, particularly the wholesale side. Importantly both the Smartwap and Syncwrap can be branded with an individual’s or company’s logo, name or website.

I believe that smartwrap.co.uk is a highly esteemed website with a very prolific domain name and strong reputation for customer service - as testified by our repeat customers.

I am aware of a few opportunities that have unfortunately not been taken advantage of due to time constraints and other responsibilities since I acquired the business. I am of the opinion that this makes it a very attractive opportunity for any individual or company willing to take a fresh view of the business and act on it.

There is a small portfolio of information about smartwrap.co.uk available to all those who express an interest. If you would like a copy, please send an email to the address given below and I will be more than happy to send you the details.

Best regards,

Faris Hamadeh
Proprietor, smartwrap.co.uk

enquiries@smartwrap.co.uk


Weird. However, I did like my smartwrap, so I think I'll request the details. Watch this space.